BTOB, Lee Chae Yeon and More: K-POP IP Goes Onchain With Sony Crypto

BTOB and Lee Chae Yeon's agency is making a move into crypto, partnering with Sony-backed Soneium to explore bringing K-Pop intellectual property and entertainment revenue onchain.

DayOneDream will use its WAVIST platform to explore tokenizing K-pop IP, following an earlier onchain bond that financed entertainment rights through issuance, repayment, and redemption.

The collaboration leans on a verified milestone rather than a fresh pilot: in May, WAVIST completed the full lifecycle of a tokenized IP bond issued to finance K-pop IP, running from issuance through final redemption and token burning, according to the companies.

That is the concrete part. What has not happened yet is a public sale of any specific artist's revenue rights to general fans, and eligibility and regulatory requirements will apply to whatever comes next.

What did Soneium and DayOneDream Actually Announce for the Kpop Crypto Space?

The partnership centers on WAVIST, DayOneDream's platform for bringing K-pop IP into real-world financial infrastructure.

Soneium and DayOneDream say they will jointly explore ways to bring K-pop IP and its associated economic value onchain at scale, combining DayOneDream's entertainment expertise with Soneium's blockchain infrastructure and ecosystem.