Is Citigroup (C) Changing Custody With Real Time Bitcoin And Traditional Assets?

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• Citigroup (NYSE:C) launched Custody+, a unified custody platform that combines traditional securities and digital assets, including Bitcoin.

• The service integrates near real-time processing with digital asset custody and advanced FX and liquidity tools on a single infrastructure.

• Custody+ is aimed at institutional clients that want digital asset exposure within existing global banking and custody arrangements.

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Citigroup is a US based diversified financial services group with a US$232.3b market cap, serving consumers, companies, governments and institutions across banking and capital markets. Its move into unified digital and traditional custody fits within its broader role as a global transaction and securities services provider for large institutional clients.

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