Strive acquires 469 Bitcoin worth $36.6M through preferred stock trades, pushing holdings to 25,000 BTC

Strive, Inc. has added 469 Bitcoin to its treasury over a four-day stretch, spending approximately $36.6 million at an average price of $77,954 per coin. The purchase, executed between September 8 and 11, pushes the Nasdaq-listed asset management firm's total Bitcoin stash to a clean 25,000 BTC, worth roughly $1.95 billion at current prices.

The entire acquisition was funded through issuances of the company's Variable Rate Series A Perpetual Preferred Stock, trading under the ticker SATA. No common shares were diluted in the process.

Investors buy preferred stock at $100 per share, and Strive takes those proceeds straight to the Bitcoin market. In return, SATA holders receive a roughly 13% annualized variable dividend, paid out daily on business days.

There has been enough demand to push the total notional value of outstanding SATA shares past $1.04 billion. The latest round alone brought in approximately $40.3 million in new preferred stock capital.

One metric worth watching: Strive's amplification ratio, which measures the notional preferred equity and debt relative to Bitcoin net asset value, now sits at 53.5%.

Strive's transformation into a Bitcoin treasury company has been remarkably fast. The firm, co-founded by Vivek Ramaswamy, was originally known for its asset management business. The pivot toward Bitcoin accumulation accelerated dramatically after Strive completed its merger with Semler Scientific in January 2026.