WESTLAKE, Ohio, Aug. 12, 2026 /PRNewswire/ -- Equity Trust Company, a leading financial services company with over 50 years of experience, today announced the expansion of its Crypto IRA offering, giving retirement investors more ways to hold digital assets within a tax-advantaged account. The expanded lineup gives investors two dedicated ways to invest in cryptocurrency through an IRA, with $0 fees to open either account.
The Automated Crypto IRA is an AI-driven, algorithmic solution powered by award-winning Animus Technologies that Equity Trust IRA customers can access with just a $25,000 minimum investment, a fraction of the $250,000 minimum required of after-tax and institutional investors. Animus uses proprietary algorithms to continuously evaluate market conditions and automatically recommend and execute Bitcoin and Ethereum trades using predefined, rules-based investment models. According to Animus CEO, Maximilian Pace, "Our relationship with Equity Trust provides IRA investors access to automated, institutional-grade technology to maintain a disciplined crypto strategy inside their tax-advantaged account."
The Equity Crypto IRA is a self-traded account that gives hands-on investors the flexibility to buy, sell, and hold a broad range of cryptocurrencies. Investors who choose the self-traded Equity Crypto IRA place their trades through Equity Trust's proprietary Digital Trading Platform, an integrated experience within the myEQUITY online account management system that allows investors to buy, sell, and hold a broad range of cryptocurrencies within their IRA. Through the Digital Trading Platform, Equity Trust provides access to a range of eligible digital assets across multiple categories, including large-cap cryptocurrencies, stablecoins, decentralized finance (DeFi), AI & blockchain infrastructure, payments & digital commerce, and blockchain innovation to meet the broad portfolio needs of crypto investors.



