It’s only been a month since AI assistant startup Instinct announced a fundraise that valued it at $2.5 billion, and now the company has already raised another $1 billion, from investors including Sequoia Capital, Benchmark Capital and Coatue, valuing the company at $10 billion.
Viral AI agent Instinct raises $1B Series C at a $10B valuation
Instinct has raised a $1 billion Series C, saying 'we're just getting started.' The company is now valued at $10 billion.
Sarah Perez
Publisher TechCrunch AI
Sep 28, 2026 at 1:38 PM UTC · 2 分で読める

The news of the company’s fundraising efforts was reported earlier this month by The Information. In a press release on Monday, Instinct confirmed this was a Series C round — a pretty quick growth round for a startup that launched its invite-only service in August 2026.
The quick fundraises demonstrate the fervor around a new class of consumer AI agents, which can not only answer questions and engage in conversations, but can actually get things done for their users, whether that’s booking travel plans or restaurant reservations, making purchases, paying bills, canceling subscriptions, conducting tedious research, ordering groceries, and more.
When asked to perform a task, Instinct uses its own phone number and computer. The company recently rolled out other new features, like “concierge: that can make phone calls for you, to manage things like making appointments at places that don’t offer online booking, as well as a “trusted person network” which allows one person’s Instinct agent to coordinate plans with their friends’ agents.
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