Strive and Strategy Deployed $513 Million Into Bitcoin the Same Week, at Nearly the Same Price

Strive bought 1,800 bitcoin for about $143 million between August 24 and August 28, at an average price of $79,431, lifting its holdings to 23,156 BTC and making it the fifth-largest publicly traded corporate holder of bitcoin. The purchase landed in the same week that Strategy returned to buying after a ten-week pause, acquiring 4,603 BTC for about $370 million at an average price near $80,380. Between them, the two treasuries deployed roughly $513 million over five trading days, at average prices within $1,000 of each other.

That is not really a coincidence. Both companies were buying into the same institutional-driven rally: spot bitcoin ETFs took in about $2.8 billion over the preceding two weeks as the price tested $80,000, a move analysts attributed to allocators rather than retail traders. What is more interesting than the timing is how differently each company is funding its accumulation, and what the difference reveals about the tightening margins on this kind of trade.

Strive's pace has moved by more than an order of magnitude in a month. Between July 20 and July 24, it bought just 79 bitcoin for about $5.2 million, at an average of $65,723. Five weeks later it deployed roughly 27 times that amount in a single week. The prices across its disclosed purchases trace bitcoin's path through the year: $116,047 per coin in September 2025, $91,561 in January 2026, $65,723 in late July, and $79,431 last week. Strive has been buying through the entire cycle, at every price point, in whatever size its financing allowed that month.