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Crypto Marketing Agency ICODA Releases Crisis Memory Study on AI and Crypto Hacks

ICODA, a crypto marketing agency that publishes original research on AI search and crypto media, today released a study of what ChatGPT, Perplexity, Claude and Gemini say about crypto brands after a crypto hack. It is the first material…

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Nov 13, 2026 at 12:16 PM UTC · 4 min de leitura

Crypto Marketing Agency ICODA Releases Crisis Memory Study on AI and Crypto Hacks
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BELLEVUE, Wash., Nov. 13, 2026 (GLOBE NEWSWIRE) -- ICODA, a crypto marketing agency that publishes original research on AI search and crypto media, today released a study of what ChatGPT, Perplexity, Claude and Gemini say about crypto brands after a crypto hack. It is the first material in ICODA's November Crisis Memory series. AI gets the facts right and leaves out the recovery. All 12 answers to "Is Bybit safe?" named the February 2025 hack, 20 months later. Only one in four answers that mention Kelp DAO's exploit say users got their money back.

What Did the Crypto Hack Study Find?

AI engines keep a crypto hack in their answers for years, report it accurately and rarely say how the brand fixed it.

  • Kelp DAO's April 2026 exploit comes up in 92% of answers to neutral questions about the protocol. Bybit's February 2025 theft comes up in all 12 answers to "Is Bybit safe?", and 11 of them lead with it.
  • ChatGPT and Claude brought up a hack unprompted in 84% of neutral answers, Perplexity in 67%, Gemini in 27%. Gemini answered 29 of 45 neutral questions without searching, and none of those 29 mentioned the hack.
  • Of 169 answers that mention a hack, 2 got a core fact wrong (date, amount, cause or attacker).
  • Kelp DAO's users were repaid in full, yet only 11 of 45 answers that mention the exploit say so. All 12 answers to "Is Kelp DAO safe?" advise caution.
  • Ledger's 2020 customer-data leak appears in 25 of 48 Ledger answers. The 2026 reseller implant, a month old, appears in 15 , and the count did not move between one week and one month after the crisis (22 of 40 answers both times).
  • Eleven days after Binance lost about $6.3 billion, 10 answers from Claude and Gemini still called Bybit's hack the largest on record.