SoFi Technologies (SOFI) Could Be 6% Undervalued On Its Mexico Crypto Card Push

SoFi’s crypto card move and why it matters for the stock

SoFi Technologies (SOFI) just pushed deeper into Latin American fintech through a new crypto-linked card program in Mexico with Orbi and Mastercard, spotlighting its role as core payments infrastructure.

The crypto card partnership lands at a tricky moment for SoFi Technologies’ shareholders. The stock trades at US$15.80 after a 1-day share price gain of 1.22%, yet the 30-day share price return is down 8.78% and the year-to-date share price return has fallen 42.46%. At the same time, the 3-year total shareholder return sits at 91.52%, which signals strong longer-term compounding for investors who remained invested.

Recent attention has focused on SoFi’s expanding cross-sell of products and the upcoming third-quarter earnings release on 27 October 2026, where credit quality and member engagement will be under close scrutiny. Short-term share price pressure, including a 14.82% decline over 90 days and a 41.78% drop in total shareholder return over 1 year, suggests the market is reassessing risk around interest rates and credit. Meanwhile, moves such as the Orbi partnership keep the longer-term growth narrative for SoFi’s platform in focus.