OpenAI Reportedly Joins Salesforce, Others In Testing Outcome-Based AI Pricing – Astra Launch In Focus

• OpenAI previewed its Astra model, which it says can handle work continuously for days or weeks.

• Astra can coordinate multiple agents and operate across software tools, according to tech journalist Alex Heath.

• OpenAI's revenue reportedly rose 18% quarter over quarter to $6.7 billion in the second quarter, while Anthropic's sales doubled.

OpenAI is reportedly joining Salesforce and other AI providers in experimenting with a new way to charge for AI — one that ties the bill to whether an AI agent actually gets the job done.

The Information reported on Monday, citing its sources, that OpenAI has recently started allowing some major customers to pay only when its AI completes assigned tasks, marking a shift away from conventional usage-based pricing.

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Rather than charging customers based on tokens, queries or computing time, outcome-based pricing gives providers an incentive to sell the result itself.

Salesforce has also been testing similar pricing models as software companies look for ways to monetize AI agents, according to the report.

OpenAI Preview Astra AI Model