Upbit cheers 'Team Korea' at Asian Games with support cards carrying bitcoin
South Korean crypto exchange Upbit is supporting South Korea’s Asian Games team through promotional support cards that carry bitcoin. The initiative links a major sporting event with a cryptocurrency-themed fan campaign.
디지털투데이
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Sep 6, 2026 at 11:59 PM UTC · 1 min read

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a few seconds ago
Digital asset exchange Upbit has joined efforts to support South Korea's national team, 'Team Korea (Team Korea)', competing at the '2026 Aichi-Nagoya Asian Games' that open on Sept. 19.
Dunamu, which operates Upbit, said on Sept. 7 it attended the national team send-off ceremony held on Sept. 3 at the Jincheon national training center and encouraged athletes ahead of the Asian Games.
Upbit handed out support cards carrying six messages to national team athletes that day. Each card also included bitcoin worth 10,000 won. It also held a 'Pizza Day with the national team' event for athletes preparing for the Games.
An Upbit official said, "We are cheering for Team Korea athletes to do well at the Asian Games," and added, "Upbit will also support Team Korea in Upbit's own way."
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Quick Answers
What is Upbit doing for Team Korea at the Asian Games?
Upbit is cheering for South Korea’s Asian Games team with a support-card campaign carrying bitcoin.
What do the Upbit support cards carry?
The article headline says the support cards carry bitcoin. No further details about the cards are provided in the excerpt.
Is this an official Asian Games sponsorship by Upbit?
The excerpt says Upbit is supporting Team Korea, but it does not state whether Upbit is an official Asian Games sponsor.
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Originally reported by 디지털투데이
NewsLayer coverage based on externally reported material.
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