Troy Cross: Number Go Up – The Solution to Bitcoin’s Marketing Problem?

Can Bitcoin really separate money and state? Philosopher Troy Cross offers a grounded answer. He doesn’t expect governments to give up printing money anytime soon, but argues Bitcoin puts a check on endless money printing because people will take refuge in it. He also explains why he thinks academics will be the last to get Bitcoin, after innovators, finance, and journalists.

Chapters:
0:00 – Troy Cross on the Clarity Act’s Failure and Why Bitcoin Continues On
1:20 – The Getting Bitcoin Campaign in the Wall Street Journal
2:32 – Why Readers Are Clicking Bitcoin Essays at 4–6x Normal Rates
4:10 – Why Academics Will Be the Last to Get Bitcoin
5:51 – Nakamoto Project Survey: Is Bitcoin Becoming Partisan?
7:52 – The 2026 Survey: Bitcoin Normalizing While Polarizing
10:08 – Bitcoin’s Brand Problem and Confusion With Crypto
11:44 – Price Action, Education and Why Number Go Up Is the Universal Language
13:39 – Crossing the Chasm to Reach the 82% of Non-Bitcoiners
16:55 – Separation of Money and State: Why Bitcoin Keeps Governments Honest

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